Union: Magazine – Research and Analysis – George

To gain an idea of how I wished to construct and design my magazine, I looked towards influences from subjects I wished to cover to give me ideas on how I can piece together my images.

Carhartt WIP Magazine –

Carhartt is well-known in the fashion industry for its ‘multi-purpose street’ look and for being currently popular in appearance in the mainstream. Initially starting as a work-wear brand, it soon developed its place in fashion with the off-spring brand known as WIP – ‘Work in progress’ (A reference to its original function for builders). WIP has grown amongst the youth and pop culture scene that emerged in the 1990s, with its magazine covering an array of all things such as fashion, music, art, film, politics and ideas or messages from the people of today. Within its 200 pages are vibrant and colourful displays of different people, different hobbies and different personalities, all unified under it as a hub of creativity.

To me, WIP magazine is a largely alternative, yet manageable concept of displaying various forms of expressive, contemporary art. By giving a platform to an array of various artists, lifestyles, hobbies, cultures, and many more, I find this would be a strong influence on how to display the theme of ‘Union’ for my project. Making a collection of bold images, influenced from how they are presented in the magazine, and also created from my artist studies and movements, is how I wish to show my influence from it. With all these subjects unified into a single magazine, it creates an aesthetical representation of the modern youth culture that surrounds it.

Free Skateboard Magazine –

Free Skateboard magazine is a Pan-European skateboard magazine created by Will Harmon, Sam Ashley and Arthur Derrien that explores the vast world-wide love for skateboarding. Composed of interviews and advertisements, skaters share their travels across the world and the communities they encounter and they memories they make. Adverts from brands linked to the skate community such as Vans, HUF, Palace, ADWYSD and many others are presented in creative ways, matching in similar aesthetics to the nostalgic era of the 1990’s. With imaginative camera angles, colour grading and graphic design each page becomes its own gallery of photographs tied into peoples stories. Within similar magazines to Skate, the feature of a gallery section is included, dedicated to art, photography and music.

Free skateboard magazine is another influence on how I wish to produce my magazine as with the design aspects of how images are arranged, as well as the use of a wide array of varying aesthetics is what I wish to include within my work. An element I wish to include is the feature of a photo gallery section to display some images within a magazine setting. The use of brands as well, I find can unify young people to associate to them and represent their identity through. The global aspect of the magazine, shows ‘union’ for its wide demographic of skate enjoyers across the world, furthermore, with the representations of communities across different geography’s I find this is an interesting aspect to take influence from.

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